Peter Cuneo, former CEO of Marvel Entertainment (current Managing Principal of Cuneo & Co. and Executive Chairman for CIIG 2), described by Forbes as one of the best turnaround CEO’s in America, talks about successfully turning around businesses at seven companies like Clairol, Black & Decker, Remington and Marvel Entertainment, including the mindset needed to succeed and the importance of culture, along with his 32 essentials of turnaround leadership.