Ted Christie, CEO of Spirit Airlines, a Fortune most-admired company, the largest ultra-low-cost carrier in the U.S. and one of the fastest-growing airlines, explains their unique model to stimulate and democratize travel, how they deliver great quality through innovation and customization to individual needs, the secret to galvanizing team members to become a carrier of choice, managing through the pandemic in an industry hardest hit, sustainability and efficiency goals, the future of the airline business, and, leadership advice to other CEOs on “being in a band.”